Utile

Role: Graphic Designer

2022 – 2023

Utile is a Boston-based design firm built like a think tank. As one of the two graphic designers on staff, my primary role was working with the planning department on creating materials for community engagement.

Andover Master Plan

Utile, 2022

For the city of Andover, MA, I worked with a small project team and developed branding: logo, motifs, color scheme, fonts. The logo was inspired by a prominent intersection which was then turned into a classic floral motif, combining the urban landscape and the culture of the town. I used the branding to develop materials including flyers, ‘comment cards’ presentation materials, etc. 

Worcester Citywide Plan

Utile, 2022

For the Worcester Citywide Plan, I not develop the logo, however I used the logo to develop branded materials including flyers, ‘comment cards’ presentation materials, etc. All materials were produced in Spanish and English and some in many other languages in order to be accessible to the city's residents. 

Vision Lynn

Utile, 2022

For the city of Lynn's comprehensive plan, I developed branding: logo, motifs, color scheme, fonts. Additionally, I used branding to develop public engagement materials and the final report, in which the colors, fonts, and motifs were used in renderings and information graphics. The colors were derived from the historic brickwork and the blues of the nearby ocean, while the logo was intended to complement the past and be more literally forward looking: with reference to an intersection.

Lowell Forward Comprehensive Plan

Utile, 2023

For the Lowell Comprehensive Plan I developed the full branding package: logo, motifs, color scheme, fonts. Additionally, I used branding to develop public engagement materials and the final report, in which the branding was used in renderings and information graphics. The logo was inspired by the city’s rich multicultural landscape.

 

Stefan Beckman Studio

2019 - 2020: Graphic Designer

Snap Inc. Graphics

Stefan Beckman Studio, 2020

Save the Date graphic options for Snapchat Summit 2020 (Cancelled due to Covid)

 

Lateral Objects

Stefan Beckman Studio, 2020

Lateral Objects is a home objects design lab out of Stefan Beckman Studio, based in NYC. The collection is inspired by the bold pop colors of California art in the 1960s and the supergraphics design movement of the 1970s.

Lateral Holiday Graphics - 2021

Bellport Popup - t-shirt graphics

MSGM x Lateral Objects Towel Design Collaboration Graphics

 

Logo Design: Sustainable Mocean

2021

Logo design for Newport RI-based reusable take-out container company, Sustainable Mocean

 

Jones Beach Energy & Nature Center Graphics

Assistant to the director, 2020

While at the Jones Beach Energy & Nature center, I prepared for the public opening of the center, reviewing graphics, producing print materials, and reviewing and coordinating online presence with a web developer for squarespace and eventbrite. 

Jones Beach Energy & Nature Center 

Audio tour map 

 

Jones Beach x Parley

Product / Graphic Design | Jones Beach Energy & Nature Center, 2020

The Jones Beach Energy & Nature Center, located in Long Island New York, worked with Parley for the Oceans and local artist James Prosek to offer unique Ocean Plastic® tote bags that help remove marine plastic waste from the world’s oceans. In my role, I brought forward this idea and used a digitized version of the artwork provided by the artist to create a variation of the piece for print on the bags. As a center that is literally steps away from the ocean, I selected this brand for their ethical production of merchandise. The use of this brand is in line with the goals of the Jones Beach Center, to be more concerned with environmental impact rather that just environmental appreciation.

 

Lo-TEK Illustrations

Under direction of Julia Watson, Author and Creative Director, 2019 - 2023

In an era of high-tech and climate extremes, we are drowning in information while starving for wisdom. Enter Lo—TEK, a design movement building on indigenous philosophy and vernacular infrastructure to generate sustainable, resilient, nature-based technology. 

Designers understand the urgency of reducing humanity’s negative environmental impact, yet perpetuate the same mythology of technology that relies on exploiting nature. Responding to climate change by building hard infrastructures and favoring high-tech homogenous design, we are ignoring millennia-old knowledge of how to live in symbiosis with nature. Without implementing soft systems that use biodiversity as a building block, designs remain inherently unsustainable.

Lo—TEK, derived from Traditional Ecological Knowledge, is a cumulative body of multigenerational knowledge, practices, and beliefs, countering the idea that indigenous innovation is primitive and exists isolated from technology. It is sophisticated and designed to sustainably work with complex ecosystems.

Illustrations and research done under creative director and authorship of Julia Watson for publication.

Using Format